Search Engine War Blog

Wednesday, 18 November 2009

SEO Industry Trends of 2009

This may be a bit early but I was asked to write something of this nature for a client and thought it worth sharing with you all. I think the most significant trend of 2009 is the rise of Twitter,...

Friday, 02 October 2009

Search is Dead, Long Live Search

source: This week I was fortunate enough to speak on the panel at Chinwag.coms "Search is Dead, Long Live Search" event in SOHO. The turn out was pretty good, and the discussion surprisingly broad, why? Because whether you like...

Monday, 21 September 2009

Twitter or Bitter? which are you?

Overhyped and overblown, or the next paradigm shift in communications? Distracting marketers from the stuff they should be doing, or rightly, the most important thing on their radar. Since the funky micro-blogging tool went mainstream, Twittermania has rocked our worlds:...

Thursday, 17 September 2009

Google URL Parameter Handling - a guide and requests

Yesterday Google launched a new feature called Parameter Handling. It's a variation on a feature that has been available in Yahoo! for quite some time and is a welcome addition to Google Webmaster Tools. Vanessa Fox has a nice writeup...

Monday, 14 September 2009

Guava has a juicy line up of events this Autumn.....

Chinwag Live: Search Is Dead Long Live Search With Google challenged by new real-time and vertical search tools and the emergence of ‘social media search’, how can brands optimise for SEO? A new era for search? Join us as we...

Guava will be speaking at Media Guardian: Changing Advertising Summit 2009

The Changing Advertising Summit will bring you the latest insight into the strategies driving innovation and change in modern advertising. This is a must-attend event for decision makers working in all areas of advertising and communications . Guava's SEO Director...

Thursday, 27 August 2009

Is Google a threat to comparison and vertical search providers?

Techcrunch recently published an article claiming Google intends to enter the Mortgage comparison marketplace. So is Google a threat to comparison and vertical search providers or an opportunity for the best of them? If it is true that Google is...

Monday, 24 August 2009

SEO Agency Fantasy Football - Win a 1966 Geoff Hurst Signed Print

A free SEO agency fantasy football league 2009-10 has been set up purely for SEO agencies to join in and battle it out this 2009-10 football season for the crown of 'SEO Agency Fantasy Football Team of the year'. Will...

Monday, 10 August 2009

URL Shortening Options Get Tr.immed

Over the weekend URL shortening service decided to call it a day. They posted the following statement: " is now in the process of discontinuing service, effective immediately. Statistics can no longer be considered reliable, or reliably available going...

Tuesday, 28 July 2009

Google Bid Simulator: Let’s take a look at what you could’ve won!

I’m not entirely sure how long the option has been visible but I’ve noticed in one of my accounts today that Google has given me the ability to use their new ‘Bid simulator’ tool on some high volume keywords. I...
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